Google Analytics Conversion Tracking with Goal URL

[jmadigan]

Currently we only use 1 membership level. There is no free membership level assigned to our site.

In Google Analytics we want to track membership signups/conversions as a goal. I am currently using the S2 Member Pro PayPal Auto Return URL as the goal url to track. However, when I do this the goal url does not show up in the goal url report within Google Analytics and it does not register completed goals.

Can you tell me what I am doing wrong and/or if there is a better way to integrate this tracking?

Thanks in advance!

-Justin

[Raam Dev]

Hey Justin,

The s2Member Pro PayPal Auto Return URL won't work because your Google Analytics code isn't being loaded on that page (so Google Analytics has no way of knowing that your new member ever visited that page).

What you could use instead is your Login Welcome Page, or if you have another page your members visit after signing up, you could use that.

For example, I have a "Thank you" page that I created in WordPress (which loads my Google Analytics code, just like all my other WP pages) and in my Pro Form I use the shortcode success="http://mydomain.com/thank-you".

That shortcode sends new subscribers to my Thank You page after checking out and, since the Google Analytics code is loaded on that page, it gets tracked as a completed goal.

You can read more about the success= shortcode here: WP Admin -> s2Member -> PayPal Pro-Forms -> Custom Return URLs on Success

[jmadigan]

Thanks, I'll try that out!

[jmadigan]

I am still not able to track the custom url page. Besides this, my analytics is working perfectly so I know it has nothing to do with my analytics tracking code.

I took the Pro Form shortcode (ex.):

[s2Member-Pro-PayPal-Form level="3" ccaps="" desc="Gold Member / description and pricing details here." ps="paypal" lc="" cc="USD" dg="0" ns="1" custom="impressthemes.com" ta="0" tp="0" tt="D" ra="0.01" rp="1" rt="M" rr="1" rrt="" rra="2" accept="paypal,visa,mastercard,amex,discover,maestro,solo" accept_via_paypal="paypal" coupon="" accept_coupons="0" default_country_code="" captcha="0" success="/custom-thank-you-page/" /]

I added the code snippet for the custom return url on success at the end of the Pro Form shortcode. Still not showing up in my goal url report and page visits aren't triggering completed goals.

Any thoughts?

Thanks!

[Cristián Lávaque]

So you want http://impressthemes.com/custom-thank-you-page/ to be the goal, but Google Analytics is not picking it up if the person gets sent there after checkout?

[Jason Caldwell]

s2Member will add a verification code onto the end of your Custom Return URL:

So it will be served to your customer like this:

Code: Select all

http://impressthemes.com/custom-thank-you-page/?s2p-v=xxxxxxxxxxxxxxx

You will need to use "Head Match" when you configure your Goal.
Please see: http://www.google.com/support/googleana ... swer=72285